How 360 Will Take Your Brand Engagement Out of This World
By Hussain Manjee, President and Chief Success Officer at DHD Films
It’s time to wake your audience from their daze with innovation that forces them to take a deeper look ‘around.’ If you’re aching for a shake-up in traditional video marketing, 360° videos are the answer. With 90% of Americans vouching for the trend, it’s time your team jumped aboard!
Your audience views your video, but are they truly engaged? There’s no sure-fire way to tell. And in this instance, you’ll need more than the number of video views. Some platforms claim that impressions say the video was played, but these platforms don’t specify if the video was minimized while the potential prospect looked at other content opened on the next screen or watched the video all the way through.
Click here to read how virtual technology fits in the B2B world.